Digital Promotion

Obviously, the easiest way to spread the word, is to simply copy and paste your coded affiliate links, graphics and QR codes into existing online areas. These are readily available in your affiliate account.

Blogs

Create interesting posts profiling the initiative, and/or repost existing content from the initiative’s blog.

Websites

Add graphics and links in appropriate areas of your website, and/or create a dedicated web page.

Social Networks

Use the social sharing icons in the left margin of every page, and the dropdown on the home page.

Email Signatures

Include a coded link to the initiative in your email signatures, with a short statement of support.

Newsletters

If you have a regular digital newsletter with a reasonable readership, you know very well what to do.

YouTube

Channel owners with viewers and subscribers can state their videos are sponsored by this initiative.

Existing Sales Processes

If you have an ecommerce platform that already attracts customers, these are ideal membership candidates, as you know they have a credit card and willing to use it online. It’s an ideal upsell.

Online Sales Exit

Once your customer has completed the purchase with you, simply forward them to this initiative.

Purchase Receipts

Assuming you send out order confirmations via email, be sure to include your QR code and link.

Paper Stationery

Although we live in a digital world, there is still enormous amounts of paper used to communicate with customers. These are ideal ways to spread the word, by filling up all the white spaces with messages.

Invoices

Include your QR code on the invoice, with a short enticing message. Better yet, use the reverse side.

Statements

Same as for invoices, if your company insists on sending out paper statements, use that white space.

Restaurant Checks

When people eat in a restaurant, they invariably ask for a paper check. Get your QR code on that slip.

Printed Materials

Unfortunately for trees, there is still too much paper in circulation, but we can try and make the most of it. Get the initiative message across and of course your QR code. Make that paper work well for you.

Snail Mail Marketing

Many companies still use traditional post to reach their potential customers. Slip in your code wherever.

Company Brochures

If your company prints glossy brochures for marketing, try and work the initiative message into that.

Flyer Distribution

This is a wide open option. Get some flyers designed and get your QR code out to the massages.

Strategic Placement

QR codes are widely accepted and understood. We see them everywhere, and people keenly scan accordingly, especially if they sense there is something in it for them. Give people a reason to scan.

Company Offices

If you have people passing your reception, sitting in a waiting room, be sure to display

Customer Counters

Basically anywhere that is frequented by people. Think bank, hotels, dentists and banks.

Restaurant Tables

What works very well is a small Perspex holder with the initiative message and your QR code.

Public Spaces

Use your imagination here, as to where to post all your QR codes, with permission of course.

Noticeboards

Anywhere that is allowed and will catch the attention of someone who will read, and scan a code.

Packaging

Use the space inside and outside any and all packaging that you currently use to send goods.

Milk Cartons

Not only milk cartons, but cereal boxes, bottles, and any container to be found on the breakfast table.

Moving Vehicles

These are inexpensive and fun ways to get your QR codes displayed to a constantly changing audience, with guaranteed results. It works well on private vehicles as well as company fleets.

Bumper Stickers

Have bumper stickers printed with a catchy little phrase, and your QR code prominently visible.

Vehicle Branding

Imagination has no limits here. A catchy design will always draw attention and QR codes scanned.

Paid Advertising

This option should exercise with caution. Only purchase advertising if you are absolutely sure it will be worth the while. Budget sparingly, monitor results, and if it works well, rinse and repeat, in moderation.

Classified Ads

Purchase low-cost ads in local magazines and newspapers, specifically in the job opportunities section.

Print Advertising

Try taking out small adverts in relevant local publications, and upsize according to successful results.

Roadside Billboards

This is the big league. Huge QR codes on roadside billboards, will certainly attract significant attention.