• Digital Promotion

• Physical Handouts

• Existing Sales Processes

• Traditional Paper Stationery

• Other Printed Materials

• Strategic Placement

• Moving Vehicles

• Paid Advertising

• Public Relations

• Community Promotion

• Events & Presentations

• Your Partner Networks

• Content Marketing

• Hospitality & Tourism

• Merchandise & Swag

The easiest way to spread the word, is to simply copy and paste your coded affiliate links, graphics and QR codes into existing online areas. These are readily available in your affiliate account.

Blogs

Create interesting posts profiling the initiative, and/or repost existing content from the initiative’s blog. Add your own short introduction explaining why you support it, then place your coded affiliate link and QR code clearly at the end of the post.

Websites

Add graphics and links in appropriate areas of your website, and/or create a dedicated web page. Use prominent positions such as the homepage, footer, sidebar, resource pages, or relevant article pages where visitors are already paying attention.

Social Networks

Use the social sharing icons in the left margin of every page, and the dropdown on the home page. Share regularly across Facebook, LinkedIn, X, Instagram, TikTok, WhatsApp groups, Telegram channels, and any other networks where your audience already follows you.

Email Signatures

Include a coded link to the initiative in your email signatures, with a short statement of support. Every email you send can become a small promotion, especially when the message reaches customers, suppliers, partners, or community contacts.

Newsletters

If you have a regular digital newsletter with a reasonable readership, you know very well what to do. Include a short feature, testimonial, banner, or recurring section that introduces the initiative and invites readers to join through your coded link.

YouTube

Channel owners with viewers and subscribers can state their videos are sponsored by this initiative. Add the affiliate link in the video description, display the QR code on screen, and mention the initiative naturally during the introduction or closing section.

Small printed items are cheap, portable, and easy to distribute. They work especially well when people can take them away, keep them in a wallet, or pass them to someone else.

Business Cards

Create simple initiative cards that can be handed out during conversations. The card should include a short statement, QR code, website link, and your coded affiliate link where possible.

Postcards

Postcards are more substantial than flyers and can be placed in shops, cafés, hotels, offices, waiting rooms, and event packs. They are easy to pick up and keep.

Bookmarks

Bookmarks are useful for libraries, bookshops, schools, training centres, conferences, and reading groups. They are small, practical, inexpensive, and can carry the initiative message for a long time.

Stickers

Stickers can be placed on packaging, envelopes, folders, product bags, laptops, notebooks, counters, and event materials. Use them only where permission has been granted.

If you have an ecommerce platform that already attracts customers, these are ideal membership candidates, as you know they have a credit card and are willing to use it online. It’s an ideal upsell.

Online Sales Exit

Once your customer has completed the purchase with you, simply forward them to this initiative. The best moment is immediately after checkout, while the customer is still engaged, online, and comfortable taking another simple action.

Purchase Receipts

Assuming you send out order confirmations via email, be sure to include your QR code and link. Keep the message short, friendly, and benefit-driven so it feels like a useful recommendation rather than an unrelated advert.

Although we live in a digital world, there is still enormous amounts of paper used to communicate with customers. These are ideal ways to spread the word, by filling up all the white spaces with messages.

Invoices

Include your QR code on the invoice, with a short enticing message. Better yet, use the reverse side. Invoices are read carefully, stored, forwarded, and often handled by more than one person.

Statements

Same as for invoices, if your company insists on sending out paper statements, use that white space. Add the initiative message in a consistent area so repeat customers see it regularly without it interfering with the statement details.

Restaurant Checks

When people eat in a restaurant, they invariably ask for a paper check. Get your QR code on that slip. A short line such as “Scan to support this initiative” can work well when placed where the customer naturally looks before paying.

Unfortunately for trees, there is still too much paper in circulation, but we can try and make the most of it. Get the initiative message across and of course your QR code. Make that paper work well for you.

Snail Mail Marketing

Many companies still use traditional post to reach their potential customers. Slip in your code wherever. A small insert, postcard, flyer, or printed note can turn an ordinary mailing into an additional promotion channel.

Company Brochures

If your company prints glossy brochures for marketing, try and work the initiative message into that. Place it near relevant service descriptions, partner pages, community sections, or the back cover where readers expect next steps.

Flyer Distribution

This is a wide open option. Get some flyers designed and get your QR code out to the massages. Flyers can be handed out, placed on counters, inserted into bags, added to local events, or distributed through partner locations.

QR codes are widely accepted and understood. We see them everywhere, and people keenly scan accordingly, especially if they sense there is something in it for them. Give people a reason to scan.

Company Offices

If you have people passing your reception, sitting in a waiting room, be sure to display the initiative clearly. Use posters, table cards, digital screens, or framed notices where visitors naturally pause and have time to scan.

Customer Counters

Basically anywhere that is frequented by people. Think bank, hotels, dentists and banks. Counters are excellent because people are already standing still, waiting, paying, signing, or asking questions.

Restaurant Tables

What works very well is a small Perspex holder with the initiative message and your QR code. Tables are ideal because people have time to read, discuss, scan, and take action while waiting for food or drinks.

Public Spaces

Use your imagination here, as to where to post all your QR codes, with permission of course. Focus on places with dwell time, such as community halls, libraries, campuses, transport waiting areas, events, and local gathering points.

Noticeboards

Anywhere that is allowed and will catch the attention of someone who will read, and scan a code. Community noticeboards still work well when the message is simple, local, relevant, and visually clear.

Packaging

Use the space inside and outside any and all packaging that you currently use to send goods. A QR code on a parcel, product insert, label, or thank-you card can reach customers at the moment they receive something from you.

Milk Cartons

Not only milk cartons, but cereal boxes, bottles, and any container to be found on the breakfast table. Everyday packaging is powerful because it is seen repeatedly in homes, kitchens, offices, cafés, and shared spaces.

These are inexpensive and fun ways to get your QR codes displayed to a constantly changing audience, with guaranteed results. It works well on private vehicles as well as company fleets.

Bumper Stickers

Have bumper stickers printed with a catchy little phrase, and your QR code prominently visible. Keep the design bold and simple so it can be understood quickly by pedestrians, drivers, cyclists, and people in car parks.

Vehicle Branding

Imagination has no limits here. A catchy design will always draw attention and QR codes scanned. Company cars, vans, delivery vehicles, trailers, and even private vehicles can become moving adverts for the initiative.

This option should exercise with caution. Only purchase advertising if you are absolutely sure it will be worth the while. Budget sparingly, monitor results, and if it works well, rinse and repeat, in moderation.

Classified Ads

Purchase low-cost ads in local magazines and newspapers, specifically in the job opportunities section. Keep the wording direct, track the response carefully, and only continue if the cost per sign-up makes sense.

Print Advertising

Try taking out small adverts in relevant local publications, and upsize according to successful results. Start small, test different messages, compare publications, and increase spend only where measurable results justify it.

Roadside Billboards

This is the big league. Huge QR codes on roadside billboards, will certainly attract significant attention. Use very few words, a strong visual, and a QR code large enough to be scanned safely from a realistic distance.

The initiative will spread faster when other people talk about it on your behalf. Public relations creates credibility, especially when the message appears in trusted publications, interviews, community channels, or local media.

Press Releases

Prepare a simple press release whenever there is a new launch, partnership, milestone, event, or community success story. Send it to local newspapers, online magazines, bloggers, trade media, community publications, and radio stations.

Local Newspapers

Local newspapers are always looking for human-interest stories, community development, business innovation, and positive local news. A well-written story about the initiative can generate more trust than a normal advertisement.

Radio Interviews

Community radio, regional radio, podcasts, and online stations are useful platforms for explaining the initiative in a conversational way. A short interview can introduce the idea, the benefits, and the joining process.

Podcast Interviews

Podcasts are excellent for longer explanations and personal storytelling. The host can include your coded affiliate link in the show notes, while you explain the initiative naturally to an interested audience.

Media Kits

Prepare a ready-made media kit containing logos, graphics, short descriptions, QR codes, affiliate links, images, and suggested wording. This makes it much easier for partners, journalists, bloggers, and supporters to promote correctly.

Communities are one of the most powerful ways to spread the word because trust already exists between members. The goal is to introduce the initiative in places where people already gather, talk, learn, buy, and support one another.

Community Groups

Share the initiative with local clubs, associations, neighbourhood groups, chambers of commerce, sports clubs, hobby groups, and community organisations. A short presentation or poster can be enough to start conversations.

WhatsApp Groups

Many people are more active in WhatsApp groups than on public social networks. Share a short, clear message with your coded link and QR code, but avoid spamming groups where promotion is not welcome.

Telegram Channels

Telegram channels and groups work well for communities, special interests, business networks, and niche audiences. A pinned post, announcement, or recurring weekly mention can keep the initiative visible.

Facebook Groups

Relevant Facebook groups can be very effective, provided the group rules allow promotion. Use a helpful post, personal recommendation, or educational angle instead of simply dropping a link.

Local Meetups

If you already attend business breakfasts, social meetups, networking evenings, or local events, take flyers, cards, or a simple QR display. People are more likely to scan when they have met you in person.

Events allow people to hear the story behind the initiative, ask questions, and take action immediately. Even small gatherings can generate results if the QR code and joining process are easy to follow.

Short Talks

Offer to give a short talk at business groups, local clubs, community meetings, or industry gatherings. Keep it practical, explain the benefits clearly, and end with a visible QR code.

Workshops

Run a short workshop connected to the initiative’s theme. At the end, invite attendees to join, support, share, or become partners using your coded affiliate link.

Webinars

Host online webinars for people who cannot attend in person. Display the QR code during the presentation, add the link in the chat, and send it again in the follow-up email.

Trade Shows

Trade shows, fairs, expos, and local business exhibitions are ideal for collecting attention from people already in discovery mode. Use a strong visual stand, handouts, and a QR code people can scan immediately.

Open Days

If your company, organisation, venue, or partner location hosts open days, place the initiative message at the entrance, registration desk, refreshment area, and exit point. These are natural scanning moments.

The initiative can grow much faster when partners promote through their own existing networks. Every partner already has customers, suppliers, staff, followers, members, and professional contacts.

Supplier Networks

Ask suppliers, contractors, and service providers whether they are willing to display or share the initiative. They may benefit from supporting the same cause, joining themselves, or earning recurring commissions.

Customer Referrals

Happy customers can become powerful promoters. Give them simple referral graphics, coded links, QR codes, and a short message they can forward to friends, colleagues, or clients.

Staff Promotion

Employees, consultants, and team members can include the initiative in signatures, LinkedIn profiles, WhatsApp status updates, or customer conversations. Make it easy and voluntary, with approved wording and graphics.

Professional Associations

Professional bodies, business chambers, trade associations, and member organisations often have newsletters, events, directories, and noticeboards. These channels can reach targeted, credible audiences.

Alumni Networks

School, university, training, and professional alumni networks are often overlooked. These groups usually have newsletters, WhatsApp groups, LinkedIn groups, reunions, and community pages.

Useful content can promote the initiative without feeling like advertising. People share checklists, guides, stories, videos, templates, and resources when they find them helpful.

Free Guides

Create short guides connected to the initiative’s mission, audience, or benefits. Place your affiliate link and QR code on the cover, footer, and final call-to-action page.

Case Studies

Tell the story of a person, business, community, or partner who benefited from the initiative. Real examples create trust and make the opportunity easier to understand.

Infographics

Infographics are easy to share online, print, insert into presentations, or post on noticeboards. Use them to explain the initiative, the benefits, the process, and the impact.

Short Videos

Create short videos for TikTok, YouTube Shorts, Instagram Reels, Facebook, and LinkedIn. Keep each video focused on one message, one benefit, and one clear QR code or link.

Testimonials

Collect short testimonials from supporters, partners, members, or early adopters. A real quote with a name, location, and simple call-to-action is often more persuasive than a polished advert.

Hotels, cafés, restaurants, guesthouses, tourist offices, and visitor venues already interact with people who are curious, relaxed, and willing to scan information.

Hotel Receptions

Hotel reception desks are excellent locations for QR displays. Travellers often ask for recommendations, local activities, and useful information while waiting or checking in.

Guest Rooms

Place a small card in guest rooms, welcome packs, information folders, or bedside tables. The message should feel useful and relevant rather than intrusive.

Tourist Offices

Tourist offices, visitor centres, and local information points already distribute brochures and recommendations. A well-designed initiative card can sit naturally alongside other destination material.

Cafés & Coffee Shops

Cafés offer strong dwell time because people sit, wait, talk, and use their phones. A small table card, counter sign, receipt message, or loyalty-card insert can work well.

Event Venues

Venues that host weddings, conferences, workshops, markets, talks, and community events attract changing audiences. Place QR codes near entrances, exits, bars, registration desks, and cloakrooms.

Useful branded items can keep the initiative visible for months or years. The best merchandise is practical, attractive, and connected to everyday use.

T-Shirts

T-shirts work well at events, community days, trade shows, workshops, and volunteer activities. A QR code can be placed on the sleeve, back, or small label area.

Caps

Caps are practical, visible, and useful for outdoor events, travel, sports, and community activities. The QR code can appear on a tag, card, or matching handout rather than the cap itself.

Tote Bags

Tote bags are visible in shops, markets, events, offices, and daily life. A strong design can turn a simple bag into a walking advert.

Notebooks

Branded notebooks are useful for conferences, training sessions, meetings, and workshops. Place the QR code on the cover, inside page, or back cover.

Water Bottles

Reusable bottles are useful, visible, and aligned with sustainability messages. They work well for events, offices, walking groups, schools, and community activities.

Fridge Magnets

Magnets are useful in homes, offices, staff rooms, kitchens, guesthouses, and community spaces. They last longer than flyers and are seen repeatedly.